Turkey, Pakistan, Iran are Potentially Huge Markets for Malaysian Palm Oil

Malaysia’s palm oil export market has huge potential to be expanded to Turkey, Pakistan and Iran due to the high utilisation of the commodity in these countries, Deputy Primary Industries Minister Datuk Seri Shamsul Iskandar Mohd Akin said at a recent palm oil, economic, promotion and investment mission to the three countries.  
It was found that Karachi (Pakistan) used more than one million tons of palm oil annually, while Istanbul (Turkey) used 700,000 tons and Tehran (Iran) used 600,000 tons per annum. He said the efforts to explore new markets were a way to expand the palm oil market to new territories following the proposed ban by the European Union (EU). 
    Shamsul Iskandar said the ministry was also intensifying the “Love MY Palm Oil” campaign which was launched in January to maximise the use of the oil in Malaysia since the domestic consumption is only at 70 per cent currently. “The government will be increasing its efforts and will conduct more programs to increase the people’s  awareness and understanding to reach the 100 per cent palm oil usage target.”